Sunday, January 25, 2015

"Heritage" is for everyone. Or should be.

- By Deepa Krishnan

Recently a lady from Business Standard interviewed me. She asked me the about preservation of Mumbai's heritage buildings; and whether the common man was aware or interested in it. 

I replied that there is a small, highly educated, elite group in the city which is interested in heritage preservation, but the common man of Mumbai has far more pressing issues in life and doesn't really care.

Then last week, we did a Fort Heritage Walk for a group of women from very low income backgrounds. None of them had a college degree. It was also the first time we did a tour in Marathi. So far, our heritage walks have been in English, which is the language of the elite in India.
This group of 24 women came from Pune by the Sinhagad Express. They were brought to Mumbai on a picnic by Yojak, a non-profit that works in education in Pune's slums (Renu who runs Yojak is in white in the centre). The women are teachers, they teach small children in their respective neighbourhoods, in an after-school learning program. For which Yojak pays them a monthly salary.

I found that our guests were highly interested, engaged, and motivated by the beauty of the monuments they saw. They wanted to listen to the details. They wanted to hear the stories. It opened my eyes to the fact that "Heritage" is really for everyone. You just need to talk about it in a language that everyone can understand. You need to make it accessible.

It's time to demystify "heritage management", time to make it less elitist. Time to take it to a larger population. And language is the key, I think. I am now considering offering the walk in local languages.

Maybe this is the next mountain I should climb?

For this group of 24 women, we did a free tour. Later when I thought about offering this tour commercially in Marathi, I felt that these women probably would not pay even Rs 50 per person for such a walk, and would much prefer to use those 50 rupees for their families' basic needs. So to take heritage to the public - many of whom do indeed have other pressing issues to think about - I need to find a creative way. Ideas, anyone?

5 comments:

Aadil Desai said...

Bravo Deepa, way to go!!! Keep up the good work.

Shobna said...

They'll pay if the tour fee is nominal. I am continuously amazed by the groups of women who make day-long adventure trips to the 'Mumbai'. This is a lovely idea.

Vipul said...

Love the great work you do! I have an idea where perhaps, provide free and paid tours? Free option should be a low cost/maintenance way of providing tours (self-guided audio or brochure?) and paid versions would be with a guide.

Awanish Dwivedi said...

Really liked your blog Deepa.....inspiring for Mumbaikars....keep up the good work...I am an IT Professional in mumbai and blog at www.snazzyawi.blogspot.in

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